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Velcro Companies History and George de Mestral

Many people have wondered: Who invented VELCRO® Brand hook and loop? It began with a burdock burr, a tiny seed covered in hundreds of ‘hooks’ that naturally catch onto the microscopic loops that cover fur, hair and clothing. The burr was an unassuming marvel of nature and a minor headache for man, until one day in 1941 when the burdock burr, Swiss engineer Georges de Mestral, and his dog crossed paths on a hunting trip in the Alps.

Seventy years on, that chance meeting has proven to be remarkably fruitful.

Inspired by the burr, de Mestral created the world’s first hook-and-loop fastener.  De Mestral originally envisioned VELCRO® Brand hook and loop as a fastener for clothing. Today it is being utilised across a wide range of industries, from healthcare to your garden shed to the military. While each VELCRO® Brand product is built for a specific task, the principal mechanics remain the same. Just think: the VELCRO® Brand solutions that keep your tablet device mounted to the wall are based on the same principles as the ones that NASA uses to keep their dinner plates from floating in zero gravity space.

 

 
About the VELCRO® Brand

Today, Velcro Companies continues to be the premier manufacturer and innovator of hook and loop fasteners. We are always tinkering with the VELCRO® Brand concept to find new and interesting ways to use our products and solutions—at home, at work, and at play.

With worldwide locations and a presence in over forty countries, we’re sure we’ll never be short of ideas, idea-makers, or uncharted territories to explore.

Fast Facts

VELCRO® Brand hook and loop is used for applications ranging from agricultural to industrial cleaning to transportation. For example, VELCRO® Brand hook and loop secures the AstroTurf at a professional football stadium and secures Kevlar plates in U.S. military apparel.

  • Velcro Companies serves a variety of industries including:
    • Packaging
    • Medical and Healthcare
    • Apparel
    • Personal Care
  • Velcro Companies own over 400 active Patents for its product line

For further information regarding registered trademark use for the VELCRO® brand, please visit Patents & Trademarks.

VELCRO® Brand Stick On Dots are the simple and mess-free way to attach lightweight items. Perfect for your art, craft and decorating projects. Hang notices, signs, posters and artwork quickly and easily, with no tacks, pins or nails required. Ideal alternative to glue on paper crafts, scrapbooking and school projects. Label storage containers to organise toys, clothes, pantry items and more. Suitable for use on most smooth indoor surfaces including wood, metal, glass, cardboard and plastic.

Office Corporate carries the largest range of Velco Brand products. If you require Velco Brand products that are in stock and available for delivery Australia wide please speak to one of our friendly Office Corporate team - we are ready and waiting to assist.